Erik Loyer, digital media artist and UX designer

Erik Loyer, alum of the Creative Focus Workshop

My One Goal project, Stepworks—”a creative playground for rhythmic storytelling”—has launched!

Before the Creative Focus Workshop, It had been 15 years since my own content was in the driver’s seat, and I wanted to find that voice again. I don’t have a problem coming up with ideas, but figuring out which ones to focus on is tough.

The focus I found by committing to a single goal, and the energy I got from pursuing the thing I actually wanted to do instead of servicing the idea debt, was tremendously helpful in making the progress I’ve made. Overall, I came out of the workshop feeling like I wasn’t as far off from where I needed to be as I thought, I just needed some tools and encouragement to focus and push ahead.