The best stories come from people following their taste, diving into something that inspires them. Your taste matters.
And how do you know what your taste actually is? You have to listen to yourself, pay attention to what excites you, what you talk about.
Which idea is keeping you up at night thinking about it?
Which idea are you telling your friends about?
And then invest in it: invest your time and your attention.
Pay attention to what you pay attention to.

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Get better at helping others make their work shine. It’s a wonderful gift to give another storyteller. But it’s not all altruism: every time you work through a story, you learn more about your own work, and how to improve it.

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