Posts Tagged ‘marketing’
How to grow your audience | Promoting your creative work doesn’t have to feel sleazy
Promote your creative work without feeling sleazy | STOP skipping steps in the audience journey and grow your audience Ok, so you’ve got a new project out—or maybe the release date is bearing down on you like a freight train. You need to put a spotlight on it. You need people to know, to get…Read More
Want attention for your work? You need a hook. (Video lesson!)
I admit it; like just about everyone, part of me still clings to the fantasy that if I just make awesome stuff, and keep on making more of it, somehow I’ll get discovered (how? by whom?), and my work will sell gangbusters (where? how?) without me having to lift a finger. The audience’s attention will…Read More
Know where you are so you can plan where you’re going.
Identify your true creative goals with the Creation-Communication Matrix, so that you can build the practice that will feed the next version of yourself.Read More
Making money as an artist: Magic? Or could we take control?
Shakespeare had to sell theater tickets. DaVinci had to sell paintings. Dickens had to sell magazines. Being in the business of selling my work does not suddenly make me a “business person.” It makes me an artist.Read More