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Articles on finishing self-generated work and building expertise-based creative businesses, with the Creative Engine, Ground Truth, and Capacity frameworks.

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creative business model

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The Monkey and the Monument

Most creative projects fail because we work on what we know how to do, not what determines success. Here’s how to put your ideas through a viability test.

“Am I a failure if I’m not making enough money with my creative work?”

Mastering your art form is how you become a great artist. It is not how you become a professional.

You may ask yourself: Well, how did I get here?

First of all, I realized I had a business model. Who knew?

making money as an artist

Making money as an artist: Magic? Or could we take control?

Shakespeare had to sell theater tickets. DaVinci had to sell paintings. Dickens had to sell magazines. Being in the business of selling my work does not suddenly make me a “business person.” It makes me an artist.