The best stories come from people following their taste, diving into something that inspires them. Your taste matters.
And how do you know what your taste actually is? You have to listen to yourself, pay attention to what excites you, what you talk about.
Which idea is keeping you up at night thinking about it?
Which idea are you telling your friends about?
And then invest in it: invest your time and your attention.
Pay attention to what you pay attention to.
In the Out on the Wire Working Group, the story tools I’m proposing get a major workout. When people put my ideas from the podcast into action, they figure out what works and what doesn’t, and then, because they’re posting about what they find right on the group, I get to learn from them.